Runners up Movers & Shakers

Allen Rosenshine

BBDO announced today that Allen Rosenshine, Chairman of BBDO Worldwide, will retire at the end of December, ending a remarkable 44-year career that...

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John B. Watson

This article, a cultural history, attempts to answer the question of how John B. Watson's presence at J. Walter Thompson "made sense" from the...

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John E. Kennedy

Why is advertising so important? Because today there are no new ideas, just different angles on the original ideas. And the old ideas were the best....

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Howard Luck Gossage

Howard Luck Gossage, dubbed The Socrates of San Francisco, believed that "most advertising in existence is, in itself, a detriment to the industry."...

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Neil McElroy

Neil McElroy's Epiphany After its successes with Ivory and Crisco, P&G developed a new business technique called "brand management." Because it...

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Ted Turner

Ted Turner once said, "Life is a game. Money is how we keep score." If that is true, then Turner is one of the best players and the biggest winners...

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Charlotte Beers

NEW YORK, September 7, 2004 - The Direct Marketing Association (The DMA) has announced that advertising industry luminary Charlotte Beers will...

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Mary wells Lawrence

VANCOUVER, British Columbia - Mary Wells Lawrence isn't done yet. By all rights, she should be. At 73, the most successful woman to ever walk - make...

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John Sculley

John Sculley would not normally have made this list, because he wasn't technically an 'ad man'. But his marketing influence on advertising certainly...

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